Web and FTP statistics are usually offered in the standard website hosting service. They will reveal to you how your websites behave in terms of popularity and visits, which will help you develop many sections or adjust an advertising campaign. There are many pieces of software via which you can monitor the traffic to a website and while a few of them are more thorough, there is a basic amount of information they all display. This includes the daily and the monthly visits, the referrer - i.e. if the visits came directly or from a third-party site, the most visited pages, and so on. This sort of information can provide you with an idea of where most of the traffic comes from or which webpages are more popular, so that you can take measures and fix the content on the other webpages or start marketing in a different way, to bring up the number of visitors and the time they commit to the Internet site. Consequently, this will allow you to get the maximum profits.